Build the operating system
A repeatable commercial rhythm: clear territory design, robust qualification, forecast discipline and leadership cadences that turn ambition into dependable execution.
Yoss Perl / VP Global Sales
Build the
next European
growth engine.
I scale ambitious B2B businesses across Europe — and work confidently with the US market — by building exceptional teams, disciplined sales machines and the local market conviction to win.
Why this moment matters ↓30xEMEA ARR growth
$65M+regional ARR scaled
60people built & led
10+European markets opened
The opportunity
Mollie has the product, reach and momentum. The next chapter is commercial scale.
Bringing together two proud sales organisations is not a consolidation exercise. It is an opportunity to create a single, customer-obsessed growth engine with the ambition and rigour to lead European fintech.
That is the work I know well: creating clarity across markets, raising the performance bar and making systems simple enough for teams to use every day.
How I lead
Strategy when it matters. Detail where it counts.
Scale teams without losing edge
High standards and high care. I build teams that coach hard, celebrate wins, own their number and stay close to the customer.
Make Europe local, at scale
I have opened and grown teams across Benelux, DACH, Nordics, France, Iberia, Italy and UKI — with the local nuance, pace and trust each market demands.
A record of scale
HiBob / EMEA
From market entry to a $65M+ regional business.
Across seven territories, including UKI leadership, I built and led Sales, XDR and Channel teams; put MEDDPICC, Clari and pipeline governance at the centre; and created a regional engine that repeatedly led on retention and unit economics.
Europe, understood locally
Global leadership starts with cultural fluency.
German, Israeli and Argentinean by heritage; Amsterdam by home. I have built credibility with teams and customers from London to Milan, Stockholm to Barcelona — and bring extensive experience working with the US market — in English, Hebrew, Italian, Spanish and Dutch.
UKINLDEFRITESNordics
A Mollie sales playbook
Unify. Professionalise. Accelerate.
01
Align
One customer narrative, one sales language, one definition of great.
↗02
Instrument
Pipeline mathematics, conversion signals and leading indicators made visible.
↗03
Activate
Sharper coaching, better enablement and accountable daily execution.
↗04
Expand
A focused route upmarket while retaining the velocity that wins the mid-market.
↗Full profile
The context behind
the growth story.
Curriculum vitae
Sales leadership CV
A concise record of 20+ years scaling B2B SaaS revenue, global teams and go-to-market organisations.
Download CV ↓Executive biography
Executive bio
A concise view of my leadership approach, international experience and operating principles for ambitious growth businesses.
Download executive bio ↓Ready for the next build